
‘The job of anyone in the customer experience business is to figure out how to become something interesting to people.’
Todd Unger, author of The 10-Second Customer Journey delivered a webinar on TheyDo.com where he explained how understanding the customer, aligning cross-functional teams, and eliminating friction points are crucial for achieving rapid (and more) conversions and sustained growth.
From friction to flow: A conversation with Todd Unger on the 10-second customer journey
Customer journeys happen-whether you intentionally design them or not. But what happens in the first 10 seconds is actually what matters most. That’s the topic of this webinar, featuring Todd Unger, chief experience officer (CXO) at the American Medical Association (AMA) and author.








