Lucy Werner on The Future With Chris Do

Lucy Werner, author of Brand Yourself and Hype Yourself, is featured on ‘The Futur with Chris Do’ talking about the importance of PR in counterbalancing negative news and providing a platform for people’s stories.

Pitching Your Way to Success: Secrets from a PR Expert

This video features an interview with a PR expert named Lucy Werner. The interviewer mentions having a mixed history with PR people and firms but acknowledges the importance of PR in branding and marketing. Lucy Werner introduces herself and explains her background in PR, which began with a work experience placement at a music PR agency.