Category: Business, Entrepreneurship
Publication date: February 21, 2023

Tame Your Tiger

How to stop your product business eating you alive

Catherine Erdly

Book description

Does your product business feel unpredictable, slightly terrifying, and hungry for money?
If so, you’re not alone.

Retail is the fastest growing small business sector, and for good reason. With accessible selling technology and billions of people shopping online, reaching your ideal customer is easier than ever before.

But the truth is that making money in a product business is harder than it first appears. And without profits, your business becomes incredibly difficult to manage and almost impossible to grow.

Fortunately for you, big retailers have spent decades developing methods of monitoring profit margins, forecasting and growing sales and managing stock to maximise their bottom line.

In this book, small-business retail expert Catherine Erdly shows you how to easily apply those big business tools and perspectives to understand your business, get clear on what you need to do to grow profitably, and, ultimately, tame your tiger.


Edition information

FORMAT ISBN PUBLICATION DATE RRP
Paperback 9781788604048 February 21, 2023 £14.99
Ebook 9781788604062 February 20, 2023 £7.99