Category: Business
Publication date: June 14, 2022
Extent: 234 pages


Insider secrets to make your business a go-to authority for journalists

Felicity Cowie

Ways to buy

Paperback and eBook Bundle

Book description

Have you ever seen a competitor get great headlines and thought, ‘Hey! Why wasn’t that us?’

  • Get insider secrets to find out how to set your business apart and cut through the noise, using media coverage
  • How to prepare your business to become a go-to authority for journalists from day one
  • The end-to-end process of getting media coverage, demystified
  • How to align media relations with your growth strategy and scale coverage

Included: An invaluable media relations toolkit with actionable templates, scripts and cheat sheets for transformational results

FELICITY COWIE is a media relations troubleshooter for some of the world’s leading organisations and former BBC News and Panorama journalist. She’s worked on 100,000 story pitches from both sides and now makes her insider secrets available to YOU…

“A must-read for founders. This is truly a game-changing guide” Eileen Burbidge MBE


If you are serious about harnessing the real power of media relations for your business and yourself as an entrepreneur thought leader, then Exposure is a must read.
Melanie Hawken, founder & ceo, Lionesses of Africa

Lioness Weekender, Lionesses of Africa

…very educational… The overall approach…is very creative and if you’ve never dealt with journalists you definitely need to read this book because it can be your step by step guide on this process.


Edition information

Paperback 9781788603393 June 14, 2022 £14.99
Ebook 9781788603416 June 13, 2022 £7.99
Paperback and eBook Bundle £16.99