Could your ‘small’ business be a Blue Whale just waiting to break the water?

Whether you’re in your third week or third decade of business, no matter what your current turnover is or what life stage you’re at, it’s never too late to re-evaluate your goals and your ambitions. But if you’re ready to grow your business after several years of trading, you might find that most of the advice and support out there is aimed at new start-ups.

Phil Teasdale took the decision to transform his own company 20 years ago, and since then he’s been helping other established businesses grow and transform with the help of his innovative, practical Blue Whale Plan.
Swimming with Blue Whales will change both you and your business – this is your invitation to become part of the pod.

A successful small business owner himself, Phil Teasdale has spent the last 20 years working with over 6,000 small businesses in the UK, US and Australia, identifying and developing growth opportunities.

Recognising that most small businesses and small business owners do not fit the traditional myth of the high-growth start-up ‘unicorn’, he is much more interested in working with ‘blue whales’: businesses with a longer gestation, who choose a different, more sustainable route to growth.

A perfect strategy bible for businesses who want to create growth and stability…really clear & concise, full of brilliant tips, & an easy one to dip in & out of as you progress. – LinkedIn

I’ve read lots of business books, but never one like this. Insightful and full of great ideas learnt through experience. – Amazon 5*

Really well written and easy to follow. No doubt I will be putting this plan into action. – Amazon 5*

I recognise both myself and my business in so much of this book. The writer recognises the business frustrations I have faced and lays out a clear plan to move forward for that elusive growth and momentum I have wanted for years. Really well written and easy to follow. No doubt I will be putting this plan into action. – Amazon 5*

Phil’s book is a real eye-opener when it comes to business ideas, mixing professional wisdom with personal experiences. His inventive whale metaphor stands out, making complicated stuff easy and fun to grasp. His accessible writing style breathes life into theory, giving us a chance to get in tune with Phil’s thoughts as a successful business owner. One of the high points for me was the focus on achievable slow growth. The tasks are practical and great for new business owners to use for their own needs. – Amazon 5*

• Title Page
• Copyright Page
• Thank you
• Contents
• Foreword
• Chapter 1 The definition of a Blue Whale business or a Blue Whale business owner
• Chapter 2 The baleen
• Chapter 3 The ventral pleats
• Chapter 4 The gestation
• Chapter 5 The dorsal fin
• Chapter 6 The dorsal ridge
• Chapter 7 The tail fluke
• Chapter 8 The blowhole
• Chapter 9 The eye
• Chapter 10 Size and growth
• Chapter 11 The pectoral fins and innovation
• Chapter 12 The past to influence the future mindset of Blue Whales
• Summary How to release yourself and your business into the open water
• Acknowledgements
• The author
• Index

FORMAT / ISBN / PUBLICATION DATE / RRP

Paperback / 9781788603645 / December 5, 2023 / £14.99

Hardback / 9781788605731 / December 5, 2023 / £24.99

Ebook / 9781788603669 / December 4, 2023 / £7.99

Paperback and eBook Bundle / £16.99

Phil Teasdale

Phil Teasdale is the Founder and Chief Executive of Enterprise Made Simple, one of the UK’s leading enterprise and business support organisations. For more than twenty years he has worked with entrepreneurs, local authorities, universities, policymakers and communities to create opportunities through enterprise, innovation and skills development. His work has supported thousands of business owners and informed programmes designed to strengthen local economies across the UK.

An Amazon number one bestselling author, keynote speaker and strategic adviser, Phil combines practical delivery with international research, drawing on insights from leading enterprise ecosystems in the UK, Japan, Australia, New Zealand, Singapore and the United States. His work challenges conventional approaches to economic development, advocating instead for place based, collaborative ecosystems that enable people and businesses to thrive. He is based in North Yorkshire, UK.