Oliver Banks on the Retail Tech Innovation Hub

‘Your transformation journey will be tailored to your status quo. Recognise that your competitors are on their own transformation journey, so be careful of ‘me-too’ initiatives which can quickly blow you off course.’

Oliver Banks, author of Driving Retail Transformation, contributed the article ‘Avoiding ‘shiny object syndrome’ and staying focused amidst retail technology and innovation hype’ to the Retail Tech Innovation Hub.

Comment: avoiding ‘shiny object syndrome’ and staying focused amid retail technology and innovation – Retail Technology Innovation Hub

Imagine you’re on a TV game show. The host challenges you to list as many retail technology opportunities as possible in 30 seconds. Ready, set, go! From mobile apps to robotics, from Big Data to the latest payment tech.