Katie Tucker, author of Do Penguins Eat Peaches was a guest on on The Resilient Retail Game Plan where she discussed how to discover the answer to the essential question what do your customers really want and are they prepared to buy it from you?
The Resilient Retail Game Plan: 189 | Uncovering What Your Customers Really Want with Katie Tucker on Apple Podcasts
Maybe you’ve been wondering, will my customers buy this? Will they like this new product line I’m developing or purchasing? Or what, quite simply, do my customers want to see from me? We often get told that we need to talk to our customers to understand them. It’s advice I’ve certainly given out…