The HERO Transformation Playbook

Arif Harbott
Cuan Mulligan

Publication date: September 22, 2020

£29.99 exc. VAT

SKU: 9781788602037 Categories: ,


Most transformations and large-scale change programs fail, but in a rapidly changing world change is becoming more and more critical for survival.

The HERO Transformation Playbook is your step-by-step playbook of EXACTLY how to deliver successful transformations and large-scale change programs with the best chance of success using the HERO Transformation Framework: a clear method to help you design transformation for maximum enterprise value creation and then deliver the outcome in a repeatable fashion.

We built our framework through trial and error, learning from our mistakes and successes and solving common issues we came across and pitfalls that we have seen time and again. We then spent many years honing the framework, removing the fluff, distilling the concepts until it contained everything you need to succeed in the challenging world of change.

In this book we teach you everything we’ve learned – including all of the roles, processes, meetings, governance, and templates for you to follow and apply to your transformation today – so that you can crack the code of change and lead successful transformations on your own. The more successful transformations that are delivered, the better the world will be for everyone!

I’ve read a lot of ‘transformation/change’ books but this one is different. You can tell the authors live and breathe real transformation (and have the scars to prove it!) as the book offers so many little gems of wisdom for how to set up a successful programme. The visuals bring the playbook to life in a way I haven’t seen before, and I can see myself running workshops with these to energise the team. Looking forward to putting it into action!

Written in an easy to understand and down to earth way which is bound to appeal to anyone needing crucial advice on how best to transform an organisation successfully. So different from other books of the same genre. Start making your lasting and self sustaining changes now by reading this amazing book; you won’t regret it.
Highly recommended.

Wonderful book outlining in clear precise steps how to better deliver digital transformation change. The authors have obviously had many years practicing this and are sharing their best practice. This book should be on everyone’s to read list if you want to improve how you approach digital transformation.

“…There’s a reason it’s sold out (at time of writing) – it’s an excellent book that redefines how to approach transformation.”

I work in the hospitality sector and have been looking for a guide to help transform our business to deal with the fall out from covid. I am finding the visuals super handy in understanding the authors approach to designing and delivering transformations. Aiming to put this into practice shortly.

This is a very in-depth book and the authors have packed a lot of information into it. Luckily the depth of information is offset with a very visual design that makes it really easy to read and follow. This book is very much like a manual and is something you will need to refer back to time and again to get the most value from.

“…This playbook should be at hand of every organization, and those working in change and transformation!”

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216 x 279 x 15 mm