Rob Hatch


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SKU: 9781788601450


Attention! is a practical guide for reclaiming the power of our time and attention.
In a world of endless distraction, we have given away two of our most valuable assets: time and attention.
Technology has given us the incredible gift of access to an ever-increasing amount of information and has opened the door to a vast array of choices and opportunities.
However, having more options doesn’t correlate to an increase in our success. Research shows that having more to choose from causes anxiety and decreases our likelihood of taking action. We have become paralyzed and polarized, reacting instead of acting and ceding control of our decisions to a continuous onslaught of information, marketing, and interruption.
We live in an age where we struggle to decide which information is real or fake. We find it challenging to make even the most straightforward decisions for our happiness and success in our lives and business.
This book will help you reframe your relationship with the demands on your time, overcome decision fatigue, and understand the value of creating space.
Rob Hatch sets out a powerful framework and flexible approach that gives you the space to focus your attention on what is important, the power to make decisions aligned with your goals, and the ability to take action with confidence.

And yet, another book about not being distracted so you can focus (which, really, is just a distraction!).
It’s a good book though. If you need some motivation, if you feel overwhelmed, it’s an easy read with some good to great tips.


Right book at the right time as far as I am concerned. I started this book with an intention to understand how to live a balanced human life in Today’s seemingly never ending age of information overload. And yet I ended up with more than I set out for – I got some pragmatic and valuable tips on how to discipline myself to achieve my daily personal & professional goals without getting distracted. I have already put the planning and review techniques in play as I write this review. I urge others to give it a go Persevere with the Rob’s methods and I am sure you will start to feel the difference. I have a feeling I will see the difference.


We live in the world full of distractions and things, circumstances and business that demand our attention. How can we focus to make correct and weighted desicions? This book provides some tips.


A good book for anyone who has not read anything on this subject before. It is well written and easy to read and digest…


Some interesting ideas which I am trying out. Thank you Rob for writing this. Lots of acronyms make it hard to keep up with at times, but overall a quick and interesting read.


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