A guest post by Mike Sergeant, ex-BBC journalist, international communications coach and PR adviser to CEOs and business leaders, host of the PR for Humans podcast, and the author of PR for Humans: How business leaders tell powerful stories (Practical Inspiration Publishing, April 2019).
Following Brexit and the end of the transition period, the new EU VAT rules mean that anyone who sells direct to a customer in the European Union has to charge a country VAT rate at the point of sale and register for VAT in every country they sell to.
The additional cost and administration involved mean that, as a small publisher, it is not financially viable for us to continue to trade to these countries for now at least. We will continue to review the situation and hope that will be able to reinstate EU sales in the future. In the meantime, customers in EU countries can of course purchase Practical Inspiration titles from their local booksellers and other online suppliers.